The importance of quality of life in site selection for industry, small business and new residents has been receiving increased attention over the past decade. Possibly one of the most visible expressions for this was the work by Richard Florida and his research and writings associated with the Creative Class.
The importance that quality of life holds as a criterion for selecting locations is demonstrated in several articles, here and here. One of the reasons for this focus is because quality issues are of paramount importance to high tech and other skilled workers, bearing in mind that the term “quality of life” is subjective.
Ed Burghard at the Burghard Group in conjunction with Xavier University has just released the 2013 American Dream State Ranking Report which provides an expansion of the concepts associated with quality of life to also embrace the hope that people hold for achieving their life ambitions. It ranks each state on its delivery of the American Dream arising from surveys of its citizens. The rankings are based on responses to 139 statistically derived statements pertaining to various aspects of the American Dream which are placed in five categories of well-being.
“The notion of the American Dream encompasses our behaviors, attitudes and satisfaction with economic conditions, personal well-being, societal and political institutions, cultural diversity, and the physical environment. The ADCI reveals what people living in the United States do, strive for, work for, wish for, and ultimately, hope for as they assume multiple roles,” Burghard said. “The correlation between how people feel about where they live and the ability of that place to attract and retain talent has never been more direct”.
The differences revealed between various states are sometimes surprising. As sample sizes are increased, I look forward to future editions where the differences between cities and regions can be examined in detail.
Great work, Ed.