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February 14, 2013


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Interesting! I'd never heard of the term 'branded wayfinding' until now. But thinking about the matter as you describe it, it makes perfect sense that a city's wayfinding system ought to be consistent with its brand. I'd really like to see some examples of cities with strong brands and well-designed wayfaring systems.

Bill Baker

Simanniex, You are right. It does make lots of sense. Just a few of the places that I know have branded wayfinding systems are:
Ashville, NC
Knoxville, TN
Downtown San Diego, CA
Terrebonne Parish which is being frabricated ready for deployment
Downtown Barrie, Canada
Rock Springs, WY
Downtown Dallas
Miami Southbeach


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